8 Strategies Proven to Attract and Retain Women Tech Professionals

September 28th, 2023

Diversity & Inclusion

Kripa Pokharel

8 Strategies Proven to Attract and Retain Women Tech Professionals


Welcome to an illuminating voyage into the world of Takeo, a realm where technological progress dances in harmony with gender inclusivity. In this captivating blog, we're about to embark on an exploration of the eight ingenious strategies that Takeo employs to attract, retain, and empower women tech professionals.

Get ready for an exhilarating ride through a landscape where binary code intertwines with a vibrant spectrum of talents and personalities!

How to Attract Women in Tech: Tailoring Strategies for Success

Before we delve into Takeo's strategies, let's address a critical point: How to attract women in tech? The tech industry has long grappled with gender disparities, and Takeo is acutely aware of this challenge.

They've crafted strategies that are not only innovative but also deeply attuned to the unique challenges and opportunities that women face in the tech world. These aren't one-size-fits-all solutions; they're precision tools designed to welcome, nurture, and elevate women in tech.

1. The Red-Carpet Onboarding: Setting the Stage for Success

Imagine stepping into a new workplace where you're greeted not just with paperwork but with an entire community of welcoming faces. Takeo knows the magic of a warm welcome, and they roll out the proverbial red carpet for their newly arrived women techies. This onboarding experience is akin to fitting puzzle pieces; it's about integrating seamlessly into a bigger picture.

From personalized welcome swag that's like a box of delightful surprises to robust mentorship programs, Takeo ensures that their fresh recruits don't just find themselves armed with login credentials but are also equipped with the right tools and the right connections to help them flourish in their new environment.

Takeo understands that women in tech may often feel like they are entering a male-dominated fortress. The red-carpet onboarding is not just about aesthetics but a statement that women tech professionals are valued, celebrated, and destined for success from the moment they set foot in the company.

2. 'Fail-Tastic' Innovation: Where Oopsies are Opportunities

Let's be honest, who hasn't faced a digital hiccup? But at Takeo, these glitches aren't met with sighs of frustration but with applause for the learning opportunities they bring. Failure is not a forbidden word; it's a stepping stone towards spectacular innovation. It's like that one stubborn bug that keeps slipping through your code – annoying, yet utterly vital for the debugging process!

Picture this: 'Fail-Tastic Friday' sessions, where techies gather to share their most epic oops moments. These gatherings foster a culture that boldly declares, "Don't be afraid to break the code, just make sure you're ready to fix it!" Such camaraderie and shared vulnerability turn coding missteps into bonds that strengthen the team.

Women in tech often face a unique challenge of imposter syndrome. They might feel the need to be perfect to prove themselves. Takeo's 'Fail-Tastic' Innovation strategy not only acknowledges that mistakes are part of the learning process but celebrates them as stepping stones to success. This approach helps women tech professionals embrace their mistakes and grow from them, knowing that failure is not a reflection of their competence.

3. The 'Flex' Factor: Embracing Work-Life Symphony

Life is a symphony, and sometimes that rhythm doesn't quite match a standard 9-to-5 cadence. Takeo is well aware of this, embracing the 'flex' factor like a conductor guiding an orchestra. Their work arrangements acknowledge that life's demands don't neatly adhere to a rigid coding schedule.

Imagine coding away in your PJs, attending meetings with a mischievous cat in the background, or taking breaks to dance like nobody's watching. This is the 'flex' factor in action, allowing women tech professionals to strike a balance between their work responsibilities and personal passions. It's about embracing the freedom to be authentically you.

For women in tech, achieving work-life balance can often feel like a tightrope walk. Takeo's 'Flex' Factor strategy recognizes this and provides women tech professionals with the flexibility they need to excel both at work and in their personal lives. This approach not only attracts women to the tech industry but also retains them by ensuring that their unique needs are met.

4. Unleash the Super Mentors: Nurturing Through Knowledge Sharing

Mentors at Takeo are not just guides; they're the Yodas, the Gandalfs, the wise sages of the tech realm. They offer more than just instructions; they provide insights, guidance, and occasionally, the digital equivalent of magic spells (read: coding tips and tricks)!

Think of "Brainy Brunches" and "Java Jamborees," where mentors and mentees bond over cups of chai and lines of code. These sessions are like treasure troves of experience sharing, where mentors impart wisdom and mentees spark fresh perspectives. Relationships formed here aren't just about professional growth; they're about embarking on a mutual journey of self-discovery.

Mentorship can be a game-changer for women in tech who are navigating a landscape where they are often in the minority. Takeo's strategy of unleashing super mentors not only provides guidance but also creates a supportive network where women can find inspiration, guidance, and a sense of belonging.

5. Diversity in the Code: Crafting Innovation Through Varied Perspectives

Just like a painter employs various hues to create a masterpiece, Takeo knows that coding thrives when nurtured by diverse perspectives. It's not about a monochrome palette of ideas; it's about the vibrant RGB spectrum of creativity!

Imagine monthly "Collab Canvas" sessions, where techies gather to brainstorm from their unique vantage points. This kaleidoscope of thought encourages innovation by breaking away from the usual and embracing a rich tapestry of viewpoints. The result? Solutions that are as dynamic and colorful as the minds behind them. Diversity in tech is not just a buzzword at Takeo; it's a living, breathing reality. The 'Diversity in the Code' strategy recognizes that diverse teams drive innovation and showcases Takeo's commitment to ensuring that women in tech have a seat at the table where game-changing ideas are born.

6. Inclusion Avengers: Smashing Stereotypes, Byte by Byte

Takeo stands as an Inclusion Avengers squad, dedicated to dismantling the stereotypes that stubbornly cling to the tech industry. Armed with creativity and humor, this initiative empowers women tech professionals to be the authors of their own narratives.

From quirky skits that challenge tech stereotypes to engaging tech talk shows that blur gender lines, Takeo's "Inclusion Avengers" initiative is a hilarious yet impactful force for change. And let's not forget the open mic sessions, where techies gather to share stories that remind everyone that capes are optional, but breaking barriers is mandatory. Women in tech often have to navigate stereotypes and biases that can hinder their progress. Takeo's 'Inclusion Avengers' strategy not only confronts these stereotypes head-on but empowers women to rewrite the narrative. By embracing humor and creativity, Takeo makes the tech world more inclusive and welcoming for women.

7. Recognition Renaissance: Applauding Efforts, Big and Small

If there's one thing Takeo excels at, it's celebrating achievements – whether they're as monumental as conquering a complex algorithm or as seemingly mundane as nurturing the office plant to health. Their celebrations are wilder than a coding party, and the energy is contagious! Enter the stage, the "Glitchy Grammys"! These aren't your regular awards; they're a testament to the journey, the effort, and the small victories that accumulate to create a big impact. From the loudest cheers for conquering coding challenges to the warmest applause for mastering work-life balance, these Grammys make sure every woman techie feels like the rock star they truly are.

Recognition is often a powerful motivator for women in tech, and Takeo's 'Recognition Renaissance' strategy ensures that every achievement, no matter how small, is acknowledged and celebrated. This approach not only retains women in tech but also motivates them to strive for excellence.

8. Double Diversity Delight: Celebrating Women of Color in Tech

Diversity is like a tech treasure hunt, and Takeo.ai is all in for the double delight of diversity – women and women of color from South East Asia and beyond. But hey, we're not just here to talk tech; we're here to sprinkle a little humor and creativity on it.

a. Kicking Bias to the Curb

In the tech universe, women of colour sometimes face more obstacles than a Mario Kart race. Takeo puts on its superhero cape and battles against biases, with workshops that are so enlightening they make The Matrix look like child's play.

b. Rise of the Role Models

Takeo knows it's time to put some diversity in the spotlight. They're not just giving women of colour a seat at the table; they're making them the tech maestros! And guess what? These maestros are not just coding legends; they're mentoring too. Talk about multitasking superheroes!

c. Community Hangouts

Imagine a virtual coffee break where you can spill the tea about tech and life as a woman of color. That's the vibe in Takeo's supportive communities. They're like digital pajama parties – fun, cozy, and filled with wisdom.

d. Cheers for All!

At Takeo, they throw the "Recognition Renaissance" like it's the tech Oscars. From conquering coding conundrums to mastering the work-life balancing act, every achievement gets a standing ovation. It's like a coding celebration, where even the smallest wins get the loudest cheers.

So, in this tech carnival, Takeo isn't just breaking barriers; they're partying through them, one line of code and one stereotype at a time! Double diversity isn't just embraced; it's celebrated with humor, creativity, and a whole lot of heart.


And thus, our exhilarating journey through the eight ingenious strategies that define Takeo.ai's commitment to gender inclusivity and innovation comes to a close. From the red-carpet welcome to the vibrant celebrations, Takeo's approach demonstrates that the tech realm isn't merely about lines of code; it's about forging connections, fostering growth, and building bridges between talent and opportunity. These strategies are meticulously crafted to attract, retain, and empower women in tech, addressing the gender disparities that have persisted for too long.

In parting, remember Takeo's mantra: "Code with heart, debug with determination, and shatter those boundaries just like the phenomenal women tech professionals who are revolutionizing the game, one line of code and one shattered stereotype at a time!"

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